# Smart Links

> One wa.link that sends each click to one of several WhatsApp accounts, so a team, several branches or every shift share one address.

A Smart Link is one address, like `wa.link/tiendaluna`, with several WhatsApp accounts behind it. Each account is a destination: a person, a branch or a shift. When a visitor taps the link, the rule you choose picks one destination, and WhatsApp opens that chat with its message already typed.

## What it replaces

- **Posting several numbers.** Visitors have to choose one, nothing shares the chats out, and nobody counts them. A printed number can't change when someone leaves. A Smart Link is one address: you change who answers in the dashboard, and the printed QR code keeps working.
- **A plain wa.me link.** WhatsApp's own link opens one chat and tells you nothing about the people who tap it. A Smart Link routes between accounts and counts every click per destination.
- **Multiagent, on the previous Walink platform.** It rotated clicks between agents and recorded only the combined total. Smart Links is its successor: the rotation becomes a random split, three more routing modes join it, and each destination gets its own click count. [Migrated](https://walink.com/docs/migration) Multiagent links keep their addresses.

## Destinations

Each destination has:

- A **Destination name**. It labels the destination in your analytics. Visitors never see it.
- A **WhatsApp account**: a **Phone number** or a **Username**. Each destination chooses its own.
- A **Pre-filled Message**, up to 1,000 characters, typed into the chat when it opens.
- The rule of the active routing mode: a weight, opening hours, countries or sources. See [Routing modes](https://walink.com/docs/smart-links/routing).

The last destination is the link's default destination, marked **Default**, and it can't be removed. In business hours, location and referral source routing it is the fallback destination: it receives every click that no rule matches, so no click is lost.

## Create a Smart Link

1. [Sign in](https://app.walink.com/login?lang=en) and open **Smart Links**.
2. Select **New Smart Link**.
3. In **Link Details**, type your address under **Custom Link**. The field tells you as you type whether it is available. **Link Name** is optional and only for you.
4. In **Routing Rules**, pick a **Routing Mode**: **Random**, **Hours**, **Location** or **Referral**.
5. Fill in each destination. A new Smart Link starts with two. Select **Add destination** for more: each new one goes above the default destination.
6. Select **Save as draft** to keep it private, or **Create Smart Link** to review it.

The review shows how many additional destinations the link uses. If your subscription has room, **Create Smart Link** publishes it. If not, select **Subscribe from Billing** (or **Get more from Billing**), or **Save as draft** and publish later.

To change a published Smart Link, edit it and select **Save changes**. **Unpublish** sets it back to draft.

> [!NOTE]
> Walink can't check that a WhatsApp username exists. Test the link on WhatsApp before you share it.

## Pricing

Every Smart Link includes its default destination. Only destinations beyond it are billed: $5 a month per additional destination. Your Smart Links subscription is a number of additional destinations, shared across all your Smart Links. Each link uses one for every destination beyond its default.

| Destinations on the link | Additional destinations used | Cost per month    |
| ------------------------ | ---------------------------- | ----------------- |
| 2                        | 1                            | $5     |
| 3                        | 2                            | 2 × $5 |
| 5                        | 4                            | 4 × $5 |

- A Smart Link keeps at least two destinations, so the smallest one uses one additional destination.
- Drafts are free, whatever their size. Publishing needs a Smart Links subscription with enough additional destinations left.
- Unpublishing or deleting a Smart Link frees its additional destinations for your other links.
- You can change the size of your subscription anytime, and Stripe prorates the difference. See [Billing](https://walink.com/docs/billing).

### When the subscription ends

At the end of the paid period, every published Smart Link that uses additional destinations goes back to Draft. Nothing is deleted: destinations, messages and rules stay as they were, and you can publish again once you subscribe. While a link is a draft, its address is available to other accounts.

## Analytics per destination

Select **View Full Analytics** on a Smart Link to see:

- **Routed Clicks** and the **Top Destination**.
- **Clicks per Destination**: how your rule shared out the traffic.
- Clicks over time, countries and cities, **Traffic Sources**, devices, operating systems and browsers.
- **Direct vs QR Scans**: scans of the link's QR code are counted apart from taps.
- A comparison with the previous period, and **Export CSV**.

More in [Analytics](https://walink.com/docs/analytics).

## QR code and address

- Every Smart Link has a QR code under **Share Your Link**. Select **Style** to change its shapes, colors and logo (see [QR codes](https://walink.com/docs/qr-codes)). A scan is routed like any other click.
- The address follows the same rules as a Premium Link: lowercase letters, numbers and hyphens, up to 60 characters. Premium Links and Smart Links share `wa.link`, so an address used by one can't be used by the other.
- A draft doesn't reserve its address. Publishing does.
- The address is permanent. To use a different one, create a new Smart Link, then set the old one to draft or delete it.

> [!TIP]
> Print the QR code with confidence: you can change destinations, numbers and rules later, and the same code keeps working.