Multilink

A Multilink page is the one link for your Instagram, TikTok or email signature: bio.wa.link/tiendaluna, with your photo or logo, your name and a short bio above a stack of buttons. Each button opens one of your Premium Links, a Smart Link, a form or any other website, in your brand's colors.

Who gets it

Multilink comes with Premium Links at no extra cost. Every Premium Link in your subscription lets you publish one Multilink page: with 3 Premium Links, you can publish up to 3 pages. Drafts are free, so you can build and preview a page before you subscribe.

When your Premium Links subscription ends, your published Multilink pages go back to Draft at the end of the paid period, like the links. Nothing is deleted. See Billing.

Why use it for WhatsApp

Generic link-in-bio tools give you a page of buttons and usually count the taps. A Multilink page does that too, and adds what a business that sells on WhatsApp needs:

• Your wa.links, picked from your account. No URLs to copy. A WhatsApp button opens the chat with your pre-filled message, and when you change the number on the Premium Link, the button follows.
• Routing and forms. A Smart Link button sends each visitor to the right person, branch or shift. A form button asks your questions first and hands the answers to WhatsApp.
• Analytics in two places. The page counts views and taps per button, and a tap on a wa.link button also counts in that link's own analytics.
• Nothing extra to pay. It's part of your Premium Links subscription.

Create a page

1. Sign in and open Multilink.
2. Select New multilink page.
3. In Page Details, fill in:
   • Custom Link: your address on bio.wa.link. Lowercase letters, numbers and hyphens, up to 60 characters.
   • Page Title: your name or your business's name. Required.
   • Bio: one short line, up to 160 characters. Optional.
   • Avatar: a photo or logo, cropped to a square. Optional: without one, the page shows up to two initials of your title.
4. In Design, pick your five colors.
5. In Page Links, select Add link for each button.
6. Select Save as draft, or Create multilink page to review and publish it.

The preview beside the editor shows the page as visitors will see it. If your subscription has no page left, the review offers Get more links, or Save as draft to publish later.

Buttons

Under Destination, each button gets one source:

• Only published items appear in the pickers. Publish a link or a form first, then add it.
• Give every button a Button label. Without one, the page shows the bare address or the website's domain.
• Put up to 50 buttons on a page. The arrows next to each one move it up or down.
• Buttons to a wa.link show a WhatsApp icon. Forms and websites show a globe.
• A page needs at least one button with a destination before it can be published.

Colors

The five colors are Background, Title (your name and the initials), Text (the bio), Button and Button Text. Walink derives the softer tones from them, like the small address above your name, and keeps those readable on your background. The five you pick are used as they are, so check that they contrast well.

Share the page

• When you share the address in a chat or a post, the link preview shows your page title, your bio and, if you added one, your avatar.
• Every page has a QR code under Share Your Link. Select Style to match it to your brand (see QR codes).
• The address is permanent. To use a different one, create a new page, then set the old one to draft or delete it. Deleting a page doesn't affect the wa.links on it: they keep working on their own.
• The page ends with a small "Powered by Walink" credit.

Analytics

Select View Full Analytics on a page to see:

• Page Views, Button Clicks and the Click-Through Rate.
• Clicks per Button: which buttons visitors tap.
• Views over time, countries and cities, Traffic Sources, devices, operating systems and browsers.
• Direct vs QR Scans, a comparison with the previous period, and Export CSV.

More in Analytics.